DEVON WINDSOR
MARKETING
WITH A FOCUS ON BOOSTING ONLINE PRESENCE, I WORKED TO REVAMP DEVON WINDSOR'S BRAND INTO A DIGITAL STANDOUT. FROM PRODUCING EYE-CATCHING GRAPHICS FOR SOCIAL MEDIA TO CREATING COMPELLING EMAIL VISUALS, EVERY DETAIL WAS AIMED AT GRABBING ATTENTION. BY USING SMART CONTENT STRATEGIES AND SAVVY MARKETING, I HELPED GROW HER SOCIAL MEDIA FOLLOWING FROM 30K TO OVER 110K. MY AIM IS TO LIFT A BRAND'S ONLINE GAME TO NEW LEVELS. BELOW, CHECK OUT SOME EXAMPLES OF MY WORK WITH THE BRAND.
EVENTS
WHEN WORKING ON DEVON WINDSOR'S BRAND MARKETING TRIP, I CURATED EXCLUSIVE EXPERIENCES FROM START TO FINISH. DESIGNING CUSTOM MENUS FOR EACH EVENT WAS JUST THE BEGINNING; I CONCEPTUALIZED, DESIGNED, AND PRODUCED MENUS FROM AN ARRAY OF MATERIALS, INCLUDING PLEXIGLASS, WOOD, AND PREMIUM CARDSTOCK PAPER. EVERY INVITATION BORE MY GRAPHIC DESIGN TOUCH, SETTING THE TONE FOR EACH OCCASION. FROM VINYLS TO PRODUCT LOGOS, I METICULOUSLY BUILT EVERY ASPECT OF THE BRANDING MATERIALS, ENSURING A COHESIVE AND UNFORGETTABLE BRAND EXPERIENCE.
I SPRAY-PAINTED CORAL BRANCHES IN BLUE AND COMPLEMENTED THEM WITH NATURAL CAPIZ SHELLS, EACH HAND-INSCRIBED WITH A GUEST'S NAME.
PRINTED ON PREMIUM CARDSTOCK, THESE MENUS ALIGN WITH THE DINNER PARTY THEME AND WERE CUT INTO A WAVE SHAPE, INSPIRED BY THE SCENERY.
I SPRAY-PAINTED CORAL BRANCHES IN BLUE AND COMPLEMENTED THEM WITH NATURAL CAPIZ SHELLS, EACH HAND-INSCRIBED WITH A GUEST'S NAME.
I SPRAY-PAINTED CORAL BRANCHES IN BLUE AND COMPLEMENTED THEM WITH NATURAL CAPIZ SHELLS, EACH HAND-INSCRIBED WITH A GUEST'S NAME.
I MADE CUSTOM VINYLS FOR THE TRANSPORTATION, DESIGNED MENUS FROM WOOD, AND EMBROIDERED NAPKINS WITH EACH GUEST’S NAME.
I MADE CUSTOM VINYLS FOR THE TRANSPORTATION, DESIGNED MENUS FROM WOOD, AND EMBROIDERED NAPKINS WITH EACH GUEST’S NAME.
I MADE CUSTOM VINYLS FOR THE TRANSPORTATION, DESIGNED MENUS FROM WOOD, AND EMBROIDERED NAPKINS WITH EACH GUEST’S NAME.
I MADE CUSTOM VINYLS FOR THE TRANSPORTATION, DESIGNED MENUS FROM WOOD, AND EMBROIDERED NAPKINS WITH EACH GUEST’S NAME.
I HAND-DYED NAPKINS TO MATCH THE COLOR SCHEME AND PAINTED EACH GUEST'S INITIAL ON A SEASHELL FOR UNIQUE SEATING PLACEMENT.
I HAND-DYED NAPKINS TO MATCH THE COLOR SCHEME AND PAINTED EACH GUEST'S INITIAL ON A SEASHELL FOR UNIQUE SEATING PLACEMENT.
I HAND-DYED NAPKINS TO MATCH THE COLOR SCHEME AND PAINTED EACH GUEST'S INITIAL ON A SEASHELL FOR UNIQUE SEATING PLACEMENT.
I HAND-DYED NAPKINS TO MATCH THE COLOR SCHEME AND PAINTED EACH GUEST'S INITIAL ON A SEASHELL FOR UNIQUE SEATING PLACEMENT.
I PAINTED THE BRAND'S LOGO ON FANS TO BE FEATURED IN PHOTOS AND DESIGNED A DIGITAL PATTERN FOR THE TOWELS.
I CREATED CUSTOM VINYLS, HAND-PAINTED LOGOS, AND TIE-DYED FLAGS, PROMINENTLY FEATURING THE BRAND'S LOGO FOR OPTIMAL MARKETING EXPOSURE.
I PRODUCED CUSTOM VINYLS FOR EACH PRODUCT, INCLUDING THE LIFEBUOY AND SEABOB, ENSURING CONSTANT BRAND PROMOTION.
I PAINTED THE BRAND'S LOGO ON FANS TO BE FEATURED IN PHOTOS AND DESIGNED A DIGITAL PATTERN FOR THE TOWELS.
I HAND-DYED NAPKINS TO MATCH THE COLOR SCHEME AND PAINTED EACH GUEST'S INITIAL ON A SEASHELL FOR UNIQUE SEATING PLACEMENT.
I HAND-DYED NAPKINS TO MATCH THE COLOR SCHEME AND PAINTED EACH GUEST'S INITIAL ON A SEASHELL FOR UNIQUE SEATING PLACEMENT.
I HAND-DYED NAPKINS TO MATCH THE COLOR SCHEME AND PAINTED EACH GUEST'S INITIAL ON A SEASHELL FOR UNIQUE SEATING PLACEMENT.
I HAND-DYED NAPKINS TO MATCH THE COLOR SCHEME AND PAINTED EACH GUEST'S INITIAL ON A SEASHELL FOR UNIQUE SEATING PLACEMENT.
PHOTOSHOOTS
I CRAFTED CAPTIVATING LOOK BOOKS THAT EMBODIED THE ESSENCE OF DEVON WINDSOR'S BRAND. THIS INVOLVED PHOTOSHOPPING STRIKING COVERS, COORDINATING PHOTO SHOOTS IN VENUES ALIGNED WITH EACH COLLECTION'S AESTHETIC, AND MANAGING BUDGETS FOR MODELS AND PROPS. BY UTILIZING VISION BOARDS, I ENSURED EACH PAGE REFLECTED THE BRAND'S SIGNATURE STYLE, RESULTING IN EXTRAORDINARY LOOK BOOKS.
